What’s new - and what’s always been true
Everything you love about Naty, now even better. New look. Same skin-first standards.
What’s New
- Pads: Improved protection with new absorbent channels, FSC certified core and for Super and Night liquid-repellent wings.
- Liners: Softer feel and better flexibility.
- Always skin-safe, now certified: Dermatest® “Excellent” and OEKO-TEX® Standard 100 (tested against 1,000+ substances incl. chlorine, PFAS, parabens, phthalates).
- Full Naty Period range: 100% recyclable paper pack in a new look.
What’s Always Been True
- 100% certified organic cotton on skin. No conventional plastic.
- Compostable backsheet & compostable individual wrap.
- Made without fragrance, dyes or lotions.
- Naturally soft & breathable biobased comfort.
- Cotton lock technology on our tampons, reducing fiber shredding . 100% plastic free.
True comfort. Biobased softness. Trusted protection.
Why biobased on skin still matters
A woman spends roughly 56,000 hours wearing period products, which is about 6.4 years over a lifetime. That’s why what touches your skin and goes inside your body matters. While most period care claims to be “gentle,” “natural,” and “green” without verification. We do the opposite.
Naty period care is 100% certified organic cotton on skin with no conventional plastic. Dermatest® “Excellent” and OEKO-TEX® Standard 100 verifies skin-safety to the level of testing the materials, while many allergy certifications only review ingredient lists.
Our upgraded pads feature new absorbent channels (plus liquid-repellent wings on Super & Night) to keep you secure, day and night. Biobased, skin safe and they work.
Protection that starts with skin safety, because you should never have to compromise. No fragrance. No dyes. No guesswork. Just verified care.
From Eco by Naty → Simply Naty
With this change, we are now simplifying our brand name:From Eco by Naty → to just Naty.
This change reflects where we’re heading: a clearer, stronger brand identity that puts certified care at the center.
Still Swedish. Still biobased. Still leading the way in skin-first hygiene and planet-consciousness.
What makes Naty period care different?
New Naty Period Care is more than just an upgrade. We carry the only period care with both 100% biobased on skin and the highest levels of verified skin safety with special natural softness. The outcome? A period range for your trusted protection.
Free from what you don’t want: no conventional plastic and designed without fragrances, dyes and lotions. Certified by OEKO-TEX® Standard 100 (tested against 1,000+ substances, including chlorine, PFAS, parabens, and phthalates) and rated “Excellent” by Dermatest®.
Features with you in mind: Pads with absorbent channels to lock in flow fast and keep you secure. Liners soft and flexible. Biobased, compostable backsheet and wrap, and a recyclable paper pack in a new look.
Tampons made with 100% organic cotton and fully plastic free (even the individual wrap), with cotton lock technology to reduce shredding. Certified by GOTS and OEKO-TEX® Standard 100.