BioEmbrace – A New Chapter in Baby Care

From the Original Eco Nappy to Something Even Better

For over 30 years, Naty has led the way in skin-first baby care. Now, we’re proud to introduce BioEmbrace — the next evolution of our award-winning eco nappy, redesigned with today’s families in mind.

Still the only nappy with certified 100% biobased materials on skin, and still tested to the highest skin safety standards — now with improved absorbency, stronger closing tabs, wetness indicator and new design. More Than Comfort. It’s Care That Starts on Skin.

What’s New – and What’s Always Been True

BioEmbrace carries forward what parents have always loved about Naty — now with thoughtful upgrades for even more comfort and confidence. 

What’s new:

  • A name that reflects our unique 100% biobased-on-skin materials
  • Up to 20% increased absorbency for leak-free days and nights
  • Stronger closing tabs for a more secure fit
  • Wetness indicator for easier changes
  • A refreshed Scandinavian design with softer tones and modern details

What stays the same:

  • Only nappy with 100% biobased materials (polyethylene – bioPE- made from sugarcane) in contact with the skin
  • Breathable, plant-based softness on skin — with a teddy-like feel for newborns
  • Available in sizes 1–6, to grow with your baby from day one
  • Umbilical cord cut-out in Size 1 for extra gentleness
  • 100% recyclable packaging

Because better care should evolve, not change what matters.

Why Biobased on Skin Still Matters

    What touches your baby’s skin matters. That’s why we start with plants. While most disposable nappies still use fossil-based plastics against your baby’s skin, BioEmbrace does not.

    It’s made with certified 100% biobased materials on skin, verified by DinCertco—from topsheet and backsheet to cuffs and ears.

    It’s also certified to the highest skin safety standards (Oeko-Tex Standard 100), tested against over 1,000 substances, and rated “Excellent” by Dermatest®. No perfume. No lotion. No guesswork. Just verified care.

Safety winning nappies image

From Eco by Naty → Simply Naty

As we launch BioEmbrace, we’re also simplifying our brand name: 

From Eco by Naty → to just Naty.

This change reflects where we’re heading: a clearer, stronger brand identity that puts certified care at the center.

Still Swedish. Still plant-based. Still leading the way in skin-first hygiene and planet-consciousness.

Safety winning nappies image
Safety winning nappies image

For the Curious Parent – What Makes BioEmbrace Different?

BioEmbrace is more than just an update. It’s built from the inside out with a unique combination of 100% biobased materials on skin and the highest levels of verified skin safety.

Free from fossil plastics where it matters most (on baby´s skin), certified without PFAS, parabens, phthalates, chlorine by Oeko Tex standard 100. Designed without perfume, and lotion — and rated “Excellent” for sensitive skin by Dermatest.

Newborn sizes are extra soft, with a teddy-like texture. All sizes are breathable, secure, and designed for real-life messes and milestones. It’s skin-first care, now better in every way.

BUY TODAY FROM OUR OWN WEBSHOP OR YOUR LOCAL RETAILER

EXPLORE OUR BIOBASED MATERIALS PAGE HERE

EXPLORE OUR SKIN SAFETY YOU HERE