About Us

Welcome to Naty. We’re a small entrepreneurial company founded by Marlene Sandberg, a Swedish mother and a champion of environmental causes. Naty provides environmentally aware parents ecological options in personal care products with our Nature Babycare and Nature Womencare lines.

Our headoffice is located in Nacka, Sweden, a suburb of Stockholm that can easily be reached by bus or train. Since our founding, Naty and the Nature Babycare brand has expanded globally to countries such as Australia, Denmark, Finland, France, the UK, and the USA. Learn more about our company history, the concept behind our Nature Babycare products, and lots of other interesting information. Explore our website, and if you have any questions, feel free to contact us.

Naty's Mission
By breaking conventional ways of thinking we develop environmentally friendly baby products. This allows parents to choose products that are better for both babies and parents while also being radically better for the environment. The well-being of your baby and the environment is our main concern.
Naty's Vision
Our vision is to be the leader within the niche market of ecological hygiene products. We’re changing the rules of the game. By providing environmentally friendly baby products. By working towards a 100% natural disposable nappy. By prioritizing the well-being of your baby and the environment.
Naty's Environmental Policy
We believe that every little bit helps when it comes to the environment. That’s why we prioritize reusable and recyclable materials in our baby products like our nappies and wipes. Why we raise awareness about environmental issues. Why we strive to lessen our environmental impact at work and home.

About Us

Naty's Mission

Naty's Vision

Naty's Environmental Policy