Welcome to Naty By Nature Babycare! Naty is an entrepreneurial company founded by Marlene Sandberg, a Swedish mother. We provide ecological options in personal care with our Nature Babycare range, eco baby textile range and our Nature Womencare range. Our products are a natural choice for environmentally aware parents and women all over the world. Our story has evolved during more than 20 years – watch the videos above for more information about us.